Precision over poetry. The web, optimised for machines.

Most of the web was built for humans. But today, your second audience is artificial.

Machines don’t just crawl your site – they parse, embed, and infer. Large Language Models summarise your content, answer questions from it, and make decisions based on what they understand. If your site isn’t ready for machines, it isn’t ready.

Ingestible is a blog about optimising your content and structure for AI consumption. Not just search engines - but language models, agents, crawlers, and systems that don’t care how your site looks, only how well it reads.

Our blog will cover:

• Semantic structure and content hierarchy
• AI-focused metadata and markup
• Content design for vectorisation and embedding
• Answer Engine Optimisation (AEO) and AI SEO
• Making your site queryable by agents and LLMs
• Understanding how models see, parse, and interpret your content

This isn’t about writing with AI. It’s about writing for AI.

If the next generation of systems is built to read, index, and act on your content - make sure it's Ingestible.