Ingestible
Most of the web was built for humans. Now, your audience is artificial.
Precision over poetry. The web, optimised for machines.
Machines don't just crawl your site - they parse, embed and infer. Language models summarise your content, answer questions from it, and recommend companies based on what they understand. If your site isn't ready for machines, it isn't ready.
The problem
When someone asks an AI assistant which company to buy from, they get an answer, not a list of links. Usually three or four names. There is no second page to rank on. You are in the answer, or you do not exist.
Two things follow. Adjacent questions return different sets of companies, so you can own one buying query and be invisible on the next. And models describe you from whatever they can find, which means they can recommend products you've discontinued, or describe you as something you're not.
None of this shows up in your analytics. There is no referrer on a conversation that never became a click.
What I do
I test how you're represented across ChatGPT, Claude, Perplexity and Google AI Mode, on the buying-intent queries your customers actually ask before they've chosen who to buy from.
I document where you're absent, and which competitors get named instead, quoted verbatim so you can verify it.
Then I audit the technical reasons - schema markup, structured data, crawlability, entity consistency, content architecture - and hand you a prioritised list of fixes.
What the audit is
- 20+ buying-intent queries agreed with you: the questions your customers ask before they know who to buy from
- Run across ChatGPT, Claude, Perplexity and Google AI Mode
- A visibility grid showing where you appear, where you don't, and which competitors are named instead, quoted verbatim so you can verify every line
- Technical diagnosis covering schema markup, structured data, crawlability, entity consistency and content architecture
- A prioritised fix list ordered by impact against effort, written for a developer to act on
- A 30-minute call to walk through it
What it isn't
Not included: implementing the fixes, ongoing monitoring, retainers, content writing, general SEO consulting, or re-audits. This is a diagnosis, delivered once.
Price
€600–1,500 depending on the size of the query set and the complexity of the site.
One week. Invoiced on completion.
Prices exclude VAT. VAT charged where applicable.
Who I am
I'm Adam Smith, front-end lead for engineering, fifteen years in.
I build with AI, for AI, and for engineers using AI: the tooling, skills and embedded documentation that let coding agents ship production work, and the structure that lets models read what you publish.
This isn't about writing with AI. It's about writing for AI. That distinction is the whole job.
Schema, structured data and crawlability are front-end problems, which is why this audit finds things a marketing-led SEO review doesn't.
Find me on LinkedIn.
If the next generation of systems is built to read, index and act on your content - make sure it's Ingestible.
Email: adam@ingestible.ai